When Red Sea set out to expand their operations into new territories, they wanted to let new audiences know about their powerful supply chain capabilities with a bold and impactful brand and digital product platform.
Together, we revised the brand narrative to focus on highlighting their local insights and expertise that can only come from long-standing 'boots on the ground' relationships with native supply chains.
Accomplishments
Defined Brand & UX Vision and Mission
Developed a multi-lingual design sytem
Designed the Brand Identity and visual language
Designed toolkit for cross-platform asset creation